Democratic nominee Hillary Clinton outspent Republican nominee Donald Trump by $31 million, and still trails Trump in some swing state polls.
“Our expenditures on advertising, our expenditures on people, our expenditures on everything are a tiny fraction. And yet we’re minimum tied,” Trump told supporters at a rally in North Carolina Tuesday. “If you can spend less and be winning, that’s a positive thing, right?”
Clinton and Dems outspent Trump and GOP by $31 million last month, to no effect | https://t.co/0nuHz9tOYL
— Mike Doran (@Doranimated) September 21, 2016
Much of Clinton’s spending was made up of campaign ads. Clinton spends $10 million or so every week, across 11 states and ran almost 36,000 commercials. Trump only paid for about 7,500 commercials during the month of August.
Trump’s largest expenditure was $11 million for digital consulting and online ads.
The Real Clear Average gives Clinton a 1.1 percent lead over Trump at 45 percent to Trump’s 43.9 percent. Clinton started August with 44 percent in a head-to-head poll average, and Trump had 43.5 percent.
Trump and Clinton were tied in the swing state of Florida at 43 percent each in the beginning of August, and both are now tied at 45 percentage points in the Real Clear Average for the state.