A former Obama campaign director says Facebook sided with them.
Accoding to Carol Davidson, the Obama campaign’s former director of integration and media analytics, Facebook sided with the Democrats in 2012, even allowing them to get away with extensive data mining they said they would not have allowed another third party to do. Unlike the stories about data mining that may have benefitted the Trump campaign, this use of users’ private information was known about at the time it was happening.
If you are surprised that Facebook would do this, you’re forgetting recent history:
The Independent Journal Review (IJR) reports, “Ex-Obama Campaign Director Drops Bombshell Claim on Facebook: ‘They Were on Our Side.’”
A former Obama campaign official is claiming that Facebook knowingly allowed them to mine massive amounts of Facebook data — more than they would’ve allowed someone else to do — because they were supportive of the campaign.
In a Sunday tweet thread, Carol Davidson, former director of integration and media analytics for Obama for America, said the 2012 campaign led Facebook to “suck out the whole social graph” and target potential voters. They would then use that data to do things like append their email lists.[…]
“They came to office in the days following election recruiting & were very candid that they allowed us to do things they wouldn’t have allowed someone else to do because they were on our side,” Davidson tweeted.
She added that she believes Facebook also recruits people “on the other side” too:[…]
Davidsen began the tweet thread with a link to a Time article outlining the Obama campaign’s Facebook targeting campaign, which she said was codenamed “Project Taargus”:
That’s because the more than 1 million Obama backers who signed up for the [Facebook-based app] gave the campaign permission to look at their Facebook friend lists. In an instant, the campaign had a way to see the hidden young voters. Roughly 85% of those without a listed phone number could be found in the uploaded friend lists. What’s more, Facebook offered an ideal way to reach them. “People don’t trust campaigns. They don’t even trust media organizations,” says Goff. “Who do they trust? Their friends.”
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