The Dallas Cowboys are not kneeling for the national anthem, so Jamele Hill violated ESPN’s social media guidelines.
Dallas Cowboys is a revenue source for ESPN. If people stopped watching the team play they would also not watch ESPN as much. Naturally, ESPN doesn’t want its hosts to reduce their revenue. But Jamele Hill decided to encourage her Twitter readers to consider a boycott of the Dallas Cowboys because they aren’t going to kneel for the national anthem.
ESPN acted rationally. The NFL allowing their players to offend their viewers is not acting rationally.
The Hill reports, “ESPN suspends Jemele Hill for violation of social media policy.”
Hill in a tweet said her followers should consider boycotting advertisers of Dallas Cowboys owner Jerry Jones after Jones threatened to bench any player who kneels during the national anthem.
“Jemele Hill has been suspended for two weeks for a second violation of our social media guidelines,” the network said in a statement. “She previously acknowledged letting her colleagues and company down with an impulsive tweet.”
“In the aftermath, all employees were reminded of how individual tweets may reflect negatively on ESPN and that such actions would have consequences,” the statement continued. “Hence this decision.”
Hill had previously come under fire for calling President Trump a “white supremacist.”
ESPN’s decision reflects the close financial partnership the network has with the NFL.
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