Two weeks out from the election, the tea leaves do not look promising for a Trump presidency.
While the Investor’s Business Daily Poll which correctly predicted the last three elections shows the two candidates tied at 42%, most polls show Hillary Clinton leading Trump by 6-12 points.
Moreover, Larry Sabato of University of Virginia’s Center for Politics Crystal Ball Analysis projects 352 Electoral College votes for Clinton vs. 173 for Trump, demonstrating just how wide the gap is between the two candidates. And of course, it does not help matters that the media have all but called the race for Clinton. The Washington Post recently published an article titled “Donald Trump’s Chances of Winning Are Approaching Zero.”
Republicans pundits also think the situation is hopeless. Republican strategist Karl Rove told Fox News’s Chris Wallace during his Sunday show that he couldn’t see Trump wining. “I don’t see it happening,” Rove told Fox. “If he plays an inside straight, he could get it, but I doubt he’s going to be able to play it.” Even Trump’s campaign manager Kellyanne Conway admitted that “we are behind” during her Sunday talk show rounds.
Is this really the end for Trump campaign? Or is there still a possibility he can pull a rabbit out of a hat? There has been a lot of talk that the polls are not accurate, that the Democratic sampling has increased significantly. There is also the phenomenon of what has been described as the silent Trump voter who plans on voting for Trump but doesn’t want to share his voting preference with a pollster. There are also a lot of voters who are probably undecided. They cannot see themselves voting for Clinton, but they also have misgivings about Trump. Trump needs to find a way to win them over.
Trump needs to take a few specific steps or else it is game over.
- Invest in advertising- The Hillary Clinton campaign has spent over $66 million in campaign advertising blitzing airwaves and mailboxes. Trump, who has benefited from a lot of free publicity has not spent nearly as much money on advertising as Clinton. The Trump Campaign has just announced that they are going to be spending significant dollars on television advertising in the final stretch. The advertising messages should include a combination of Trump’s “Make America Great Again” along with anti-Clinton messaging.
- Work the Ground Game- The one thing Donald Trump has going for him is tremendous enthusiasm as is reflected by the 10,000 individuals who show up for his rallies. He needs to continue to go full steam ahead with these rallies and specifically tell his supporters to get out and vote.
- Stay on Message- On Saturday October 22, Trump played homage to President Abraham Lincoln by delivering his own “Gettysburg Address,” his Contract for the American Voter where he laid out his plan for his first 100 days in office. Trump needs to continue to have signature moments like this one where he not only conveys what he will accomplish as president, but also tells the American people why Hillary Clinton with her “dreams of a borderless society,” plans to appoint liberal supreme court justices, history of ethical violations and general incompetency would be a “disaster” as president.
It’s Donald Trump’s last chance to convince the American people that he will Make America Great Again.
The views expressed in this opinion article are solely those of their author and are not necessarily either shared or endorsed by EagleRising.com