“Unstoppable,” a new documentary film produced by actor Kirk Cameron, broke records for independent films, grossing over $3 million during its two select screenings.
The film sold more than 260,000 tickets and was only in select theaters on two week days, which were Sept. 24 and Oct. 3.
The Oct. 3 showing saw “Unstoppable” soar to no. 3 in the box office, with only one showing in most theaters.
“The ‘Unstoppable’ title has broken all Fathom Events records- drawing a record crowd for not only the first event, but also the second showing last night,” said Shelly Maxwell, executive vice president for NCM Fathom Events.
“Kirk Cameron and Provident Films certainly know how to engage their audiences and offer relevant, timely and must-see content. We’re proud to partner with them on this very successful title and look forward to bringing more events like ‘Unstoppable’ to theaters across the Fathom network.”